Establishing Vietnam IT outsourcing development alliances

Sunrise Software Solutions Joins VNITO 2016

On March 16, 2016, Sunrise Software Solutions officially became part of the Vietnam IT Outsourcing Conference (VNITO). This conference is a key platform promoting Vietnam’s software outsourcing sector. In 2016, VNITO planned several international promotional activities. These initiatives aimed to position Vietnam as a competitive destination for software outsourcing on the global stage. The participation of Sunrise Software Solutions reflects the company’s active role in supporting the growth of the industry and expanding Vietnam’s visibility in the global market.

Formation of the Vietnam IT Outsourcing Alliance (VNITO Alliance)

The Vietnam IT Outsourcing Alliance was formed through the unification of two groups: the VNITO 2015 Organizing Committee and the Software Outsourcing Club (SOC). This consolidation aimed to create a single coordinated body to enhance collaboration among IT service providers in Vietnam. By merging resources and networks, the VNITO Alliance created a more efficient platform for promoting Vietnam software outsourcing capabilities to international markets.

The alliance operates under a clear structure. Its leadership includes a Board of Moderators (BOM), a President, corporate members, and individual members. The BOM consists of 13 representatives from top-tier Vietnamese IT firms. These companies include QTSC, Sunrise Software Solutions, TMA Solutions, Global Cybersoft Vietnam, Harvey Nash Vietnam, LogiGear, Larion Computing, IMT Solutions, ISB Vietnam, Kyanon Digital, Hanel Software Solutions, Success Software Services, and the Ho Chi Minh Computer Association (HCA). Each member brings experience and resources to support the alliance’s operations and international engagement.

Leadership of VNITO Alliance (2016–2017)

For the 2016–2017 term, Mr. Lam Nguyen Hai Long was appointed President of the VNITO Alliance. He is the Chief Executive Officer of QTSC, one of the most influential IT hubs in Vietnam. Under his leadership, the VNITO Alliance focused on promoting cooperation among domestic software service providers and reaching out to global partners through direct communication and events.

Members of the VNITO Alliance are not required to pay annual membership fees. Instead, members only contribute financially when they participate in VNITO-organized events. This structure helps reduce entry barriers and encourages wider participation from businesses of all sizes. Member information is also featured on the official VNITO platform, which serves as a resource hub for international clients looking for outsourcing partners in Vietnam.

VNITO Alliance’s Promotional Strategy in 2016

VNITO Alliance laid out a detailed promotional strategy for 2016 to attract attention from international businesses seeking software development partnerships. The alliance scheduled roadshows and business promotion tours in key markets including the United States, Japan, and New Zealand. These regions were selected due to their demand for high-quality software development and outsourcing services.

By directly engaging with potential clients in these countries, the alliance aimed to present Vietnam’s IT services in a more direct and practical way. This method helped build trust and opened clear communication channels between Vietnamese firms and foreign investors. These activities played a crucial role in showcasing Vietnam's growing talent pool, competitive pricing, and project management capabilities.

In addition to international promotions, the VNITO Alliance organized technical workshops within Vietnam. These workshops encouraged knowledge sharing among professionals and helped standardize best practices across companies. Through these activities, the alliance promoted a culture of continuous learning and collaboration. These workshops also supported the development of Vietnam’s internal IT ecosystem and prepared local teams for international-level projects.

Membership Growth Goals for 2016

The VNITO Alliance set a clear target for membership expansion in 2016. It aimed to onboard 200 IT outsourcing enterprises from across Vietnam. This goal was part of a larger strategy to increase Vietnam’s capacity and readiness to take on more diverse and larger-scale projects from international clients.

With a larger pool of skilled companies, the alliance could offer a more comprehensive range of services to meet varied global business needs. Each new member brought different technical strengths, contributing to a more complete outsourcing ecosystem. The alliance positioned itself as the central contact point for foreign companies looking to outsource software development to Vietnam. It promised not just a connection to one service provider but access to an entire network capable of delivering high-quality results across a wide range of technologies and industries.

Sunrise Software Solutions and Its Strategic Role

Sunrise Software Solutions, through its involvement with VNITO 2016 and the VNITO Alliance, demonstrated its commitment to both industry growth and international outreach. As one of the 13 key members on the Board of Moderators, Sunrise Software Solutions took on a leadership role in shaping the future of Vietnam’s outsourcing industry. It played a part in setting strategic directions and planning outreach efforts that helped local firms meet international expectations.

The presence of Sunrise Software Solutions on the board ensured that the perspectives of growing mid-sized firms were also considered. These companies often offer flexibility and deep specialization in emerging technologies, making them attractive to international clients looking for agile and responsive development partners.

VNITO Alliance as a Gateway for Global Outsourcing

The VNITO Alliance aimed to become the preferred point of contact for international companies looking for outsourcing options in Vietnam. By combining visibility, trust, and collaboration, the alliance positioned itself as a reliable and professional source of IT services. Through events, tours, and workshops, the VNITO Alliance sought to build long-term business relationships and ensure that Vietnam remains a strong competitor in the global software outsourcing market.

Through 2016’s activities, the VNITO Alliance reinforced Vietnam’s status as a cost-effective, skilled, and accessible outsourcing destination. The commitment of companies like Sunrise Software Solutions played a key role in driving the alliance’s goals forward. With structured leadership, focused marketing efforts, and strong industry participation, the VNITO Alliance became a foundation for both national growth and international cooperation in software development.